Some people are still a little confused about what CarrotMob can actually do. Well I checked out a fellow CarrotMob group from Kansas City and found some fun stats from their first attempt at changing society.
They Mobbed a liquor store and here are their results:
$7,015 Gross revenues
$1,683 Towards Green-ifying the Liquor Store
Avg Tuesday night gross: $1,500
So far they have been working on upgrading to highly efficient lighting and installing cooler insulation to reduce energy use.
They Mobbed a liquor store and here are their results:
$7,015 Gross revenues
$1,683 Towards Green-ifying the Liquor Store
Avg Tuesday night gross: $1,500
So far they have been working on upgrading to highly efficient lighting and installing cooler insulation to reduce energy use.
cool right..!!
Carrotmob is a method of activism that leverages consumer power to make the most socially-responsible business practices also the most profitable choices. Businesses compete with one another to see who can do the most good, and then a big mob of consumers buys products in order to reward whichever business made the strongest commitment to improve the world. It’s the opposite of a boycott.
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